Thirsty Worldwide superstar, genre-bender, and universal designer Straffitti just turned the temperature up a notch with his latest single, “Luv U”, is set which was already creating major waves online, with over 100,000 user-generated videos on TikTok before its official release today.
On “Luv U,” Straffitti steps into his smoothest R&B bag yet, delivering a passionate, futuristic love anthem about the art of loving a woman right – emotionally, physically, and intentionally. The track is a sonic slow burn, layered with glossy vocals, an irresistible hook, and production that feels like silk and static all at once.
Joining him on the track is Jeleel!, the American high-energy and hardcore-influenced powerhouse known for his explosive performances and unmatched charisma. With millions of streams and a cult-like fanbase, Jeleel! brings his signature raw energy to the record, fusing tender vulnerability with wild intensity. For two artists best known for their high-octane energy and genre-defying rap deliveries, “Luv U” takes a surprising left turn, slowing things down with sultry melodies and emotional depth. It’s a curveball that’s sure to catch their core fans off guard, in the best way possible, revealing a softer, more vulnerable side that proves they’re not just here to rage but to resonate.
In a recent tweet, Straffitti boldly declared,
DELETE ALL MY OLD $ONGGGGG$ NOW, I DONT $OUNDDDDDD LIKE THAT ANYMORE
– a clear message to fans that the old Straffitti is gone, making way for a new chapter. Fans can expect even more R&B influences in his future work as he continues to redefine his sound, proving that his versatility knows no limits.
Straffitti has also been taking the BB$ 2 project on the road, with an exclusive private listening world tour hitting iconic cities such as Los Angeles, Toronto, Cape Town, Guangzhou, London, and Lagos. These intimate events have allowed fans around the world to experience the upcoming album in its raw, unfiltered form, raising anticipation to a fever pitch ahead of the release.
Produced by the dynamic Thirsty Worldwide duo Gcl3f & Jxses, “Luv U” is poised to be a standout record, the kind you play late at night, eyes closed, heart wide open. With BB$ 2 on the horizon, Straffitti proves once again that he isn’t just playing in the lane , he’s redesigning it.
“Luv U” is out on all streaming platforms. Get ready to feel something.
