After earning attention for his sharp storytelling and breakout collaboration with Emtee, fast-rising rapper JP Keller returns with a powerful new hip-hop single titled “Elevate,” featuring 19-year-old rising rap star Priddy Prince. The much-anticipated track officially releases on August 8th, 2025, across all major streaming platforms including Spotify, Apple Music, Audiomack, and YouTube.
Produced by acclaimed beatmaker Asap T, Elevate stands from first listen as the song blends introspective lyricism with melodic hooks, perfectly capturing the hunger, resilience, and self-belief it takes to rise in today’s challenging music scene. JP Keller delivers hard-hitting bars reflecting on his early beginnings and personal growth, while Priddy Prince’s unforgettable hook adds both catchiness and depth.
This track is about rising through pain and pressure, building something powerful from within. It’s about knowing your worth — even when the world doesn’t give you credit yet.
What’s the talk if there ain’t money inside it? All I care for is money and power, I
Priddy Prince,
want the whole thing
With JP Keller leading the charge through authentic narratives and compelling visuals, Elevate is set to cement his place as one of the most promising and dynamic voices in hip-hop this year. Priddy Prince has been on a strong run this year with his growing discography, including popular singles “Brrr” featuring Baby Daiz and KindlyNxsh, and “Hoeveel” with Luda G. Elevate builds on this momentum, further establishing him as one of the most promising young voices in hip-hop.
